Mobile Marketing Strategies for Your Business

If you haven’t incorporated mobile marketing strategies into your business' marketing, now is the time. As the use of cellphones (specifically, smartphones) continues to grow, it is increasingly important for small business owners to adopt mobile marketing practices....

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Facebook Announces Ad Preferences

In a newsroom post this morning, Facebook announces a new Ad Preferences feature for users. The social media website is also narrowing in on targeted advertisements by collecting web browser history from users. In the past, Facebook mostly collected information about...

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The Power of Your Personal Network

With the growing use of social media as a marketing tool, it can become easy to forget what the real goal of  a social networking platform is: to connect individuals and provide a platform for dialogue between you and your network. A couple of months ago, Julia, a...

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Social Media’s Real Use

Every social media site has a specific purpose for businesses that goes above and beyond the potential social benefits. An added perk, if you will. Each one is unique and individual and we're going to go through some of the bigger ones to help you understand the true...

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SOCIAL INSECURITY

Friends, social media marketing is for real!  Old folks like myself were hoping it was  just a passing phase or a fad, but you’re going to have to accept it. If a friend tells you, “I love Old Town Pizza” and you were looking to get some pizza, you’d probably give it...

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Facebook Lets You Schedule Posts!

Facebook just released some exciting news today: you can now schedule posts up to 6 months in advance! We've waited for this feature for years, and until now it was only available with Hootsuite. Now, however, you can schedule posts for an exact date and time up to 6...

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