If you are trying to market your professional services firm and you are still dragging your feet on launching a TikTok for your business - let this be your sign that now is the time. Not only has TikTok surpassed 1 billion monthly active users, but it has also...
Create More with Less: How Marketers Can Leverage Generative AI and ChatGPT to Create Value
The world is constantly changing, and with it, so is the way we work, communicate, and interact with others. We’re not just talking about the latest shiny object or social media platform, but the way we think about how we create value. Take generative AI for example....
The Rise of TikTok: Why Short-Form Content Should Be Part of Your Marketing Strategy
In terms of content marketing, long-form has been the status quo for decades. According to Core DNA, long-form content is any content between a short study and a novelette. There is undoubtedly a time and a place for this content. However, with shortened attention...
How to Create Engaging Social Media Marketing for Medical Practices | 5 Tips
Wondering how to create social media marketing for medical practices? If you are an Operations or Marketing Manager for a medical practice who is wondering how to safely create consistent and engaging medical social media marketing content, you are not alone. Our...
Why Use Instagram Reels for Businesses?
Marketers and businesses alike know the feeling that comes along with the release of new social media platforms, features, and technologies - frustration, yet excitement. There are so many possibilities and such limited time to figure out what will work for your...
The Do’s and Don’t of Live Video on Social Media
The live streaming feature has become a pivotal aspect of every main social media outlet these days. Going live has some really great benefits for businesses and personal platforms. However, there are a few things to be aware of before you even press record. Here is...
Traditional Marketing Versus Digital Marketing
Most people understand traditional marketing: print advertisements, billboards, flyers, pamphlets, TV, newspaper, and radio ads. Yet when the word “digital” is replaced with “traditional,” a lot of people stop understanding. As a marketing agency in Fort Collins, we...