We get them every day. The newsletter emails from companies that want you to look at their newest product, biggest sale EVER or just a reminder that they still exist. In fact, you probably send them out yourself. But, when is the best time to reach your customers? The...
Facebook Insights, possibly the most important page resource
Just about everyone uses Facebook these days. A recent study indicated that 1 in 10 pets even have their own social media profile. But, if you have a fan page, are you just floating around in cyberspace wondering what's going on, or are you making the most of your fan...
How location-based use can help multiply your social presence
Customers come in all the time and buy your products, purchase your service, or rent your items. They might even go home and tell their friends, or post about it on Facebook. But, what if you could make it even easier for them to tell all their friends about it? What...
YouTube and Creative Commons License
About a month and a half ago, YouTube unveiled a new feature for video licensing that enabled users to mark their videos as Creative Commons Attribution. This allows other YouTube users to remix, dub, or otherwise alter the videos so long as the author attributers the...
Have you checked out Google+ yet?
If you haven't you're missing out. While it's yet to be determined if it will be a success or a smashing failure, a recent study just unveiled that Google' newest social media platform is headed fast towards 10 million users. 2.2 million joined in the past 32-34 hours...
The importance of measurable marketing
Marketing is a tricky thing. On one hand, the idea is to bring in more paying customers (or non-paying supporters) to your organization by spreading the word using one of a thousand methods of marketing. The problem is that most marketing methods aren't directly...
Facebook Fan Pages
We've noticed a large amount of Facebook accounts setup for businesses as "personal profiles" and not "Fan Pages", so we thought we'd take a moment out to talk about the differences. When you create a Facebook account for yourself, that is a personal profile. Sure...
A competitive advantage with Twitter
While a large portion of businesses are getting online and joining the rush to Twitter, its important to do so with a strategy. While coming up with a social media marketing plan is something that is very unique to every business, one aspect that is watched...