If you haven’t incorporated mobile marketing strategies into your business' marketing, now is the time. As the use of cellphones (specifically, smartphones) continues to grow, it is increasingly important for small business owners to adopt mobile marketing practices....
Designing for Print Vs. Digital
When you’re making that initial jump from print marketing materials to digital marketing materials, there are some key components to be aware of. Here are our top 3 design tips to guide you away from making your website look like a creative disaster: 1. Text Alignment...
Content Management Systems & the Need for Professional Developers
With the advancements made to content management systems (CMS's) over the past few years, we have began to notice that there has been a change in the perception of web development. In the past, the only way to modify and edit content on a website was to literally make...
WordPress 3.7 (Basie) Changes
WordPress 3.7.1 has been released and the 3.7 release set (currently at 3.7.1) includes some great new features for WordPress customers. While maintaining your website on the most up-to-date release is a good security precaution, v3.7 brings three new features for end...
Providing Equal Experiences Across Devices
We all know that it is important to have your site content accessible to visitors using mobile smart-devices. However, some web-sites and online services seem to overlook the importance of consistency in the quality of their web experience across devices. Here is a...
How We Develop for Multiple Browsers
There are 10 major versions of Internet explorer, 5 major versions of Firefox, 25+ major versions of Chrome and 5+ versions of Safari. That's just desktop versions. If you get into mobile browsers the picture gets even more convoluted. The market share for each story...
The Importance of Hiring a Photographer for Your Website
Stock photography is a great resource for us web designers who need some extra graphics to spice up a site. However, there are some downfalls to it that you should consider when starting your next web project: 1. Your competitor could be using the same images 2. You...
Protecting Your Images on the Internet
Protecting your images on the web has been a hotly debated topic since photographers and graphic artists started using the Internet many, many years ago. Some people try to protect against right-click, others smother obnoxious watermarks on their images, while still...
Why You Need a Mobile-Friendly Site
28% of web usage happens from a mobile phone. This doesn't even count all of the tablets and chromebooks that are sold at rates exceeding those of desktops. 53% of adults with a smartphone used it to access the Internet. This means that if you have a website that...
2 Clicks or Less
There’s a relatively new web design rule – 2 clicks or less. This rule states that if a user has clicked two times or more and has not found what they need, you’ve lost them as a visitor. The previous rule here related to “above-the-fold”, in other words, everything...