If you haven’t incorporated mobile marketing strategies into your business' marketing, now is the time. As the use of cellphones (specifically, smartphones) continues to grow, it is increasingly important for small business owners to adopt mobile marketing practices....
Times New Roman: “It looks like it’s an accountant in a suit” – Andy Altmann
The font Times New Roman is looked upon poorly by many individuals, but is it the next up and coming trend? Times New Roman was invented back in 1931 for the British newspaper The Times. It was created like other great serif fonts, to aid in readability for the...
Legally Build Your Brand on Pinterest
What is Pinterest? According to Techopedia.com “Pinterest is a social media website that allows users to organize and share images and videos from around the Web. Images uploaded by users are called Pins and may be organized into pinboards, which may be customized,...
How Templating Saves You Time
One of the greatest things about WordPress is its templating power. You can install several base files and then an index.php file, and the whole site will autoload content, titles, images, and meta tags in through that one template. The benefit being that you can...
Using Custom Post Types in WordPress
WordPress released the Custom Post Types option in Version 3.0 and since then it has become a favorite for WordPress developers whenever a piece of content doesn't fit neatly into the page or post column. They are one of our favorite tools over here so I thought I'd...
The Process of Building a WordPress Site
WordPress has really taken the development world by storm in the last 5 or so years. It's grown from a relatively small blogging platform to one of the most versatile and easy to access content management software in the world. Its capabilities, flexibility,...
AdWords & SEO: The Match Made in Heaven
AdWords and similar PPC programs are very different from organic search engine optimization efforts on the face - AdWords is, after all,effectively paying to beat more relevant organic results and get clicks that would never have otherwise seen your website. Despite...
Responsive Design vs Mobile Sites
Imagine you want a website done and you want it to be mobile-optimized. You have two firms who want to take different routes to make the site look good on mobile - one wants to build a mobile-optimized site and the other wants to build you a responsive site....
There’s more to SEO than content
Most people these days talk about SEO as being content, content, content. But, the major search engines are moving more and more away form pure content and keywords and into a territory dominated by user experience. This means that building your website correctly...
WordPress Customizability
Wordpress used to be a platform almost exclusively for blogging and had little functionality beyond slinging words. It's exactly the opposite today. Today, Wordpress is one of the most customizable and flexible platforms in the world - and that's exactly why you...