Why is the bottle transparent? Prior to the Pure Food and Drug Act of 1906 ketchup was especially difficult to produce for a long term use. The tomatoes had a very short season and would spoil very quickly. Heinz was able to produce a product that was preservative...
Everyone knows that its important to maintain branding consistency. The logo and colors on your site, should match your shirts, business cards, etc. But what about your social media and online presences? Twitter icon updated, check. Facebook logo updated, check....
typography [tahy-pog-ruh-fee] n. 1. the art or process of printing with type. In our era of instant-streaming and cloud data storage... it seems crazy that anybody would choose to do some good ol' fashioned reading. However, effectively using typography can be a great...
Check out the new Wendy's logo. They have designed it with some subliminal messaging that we find interesting as designers. Everyone loves their mom's home cooked meals. In knowing that, Wendy's has found a way to add the word 'mom' into their logo that you wouldn't...
We get a lot of great questions around here revolving around our services, our methods, and our websites. We're going to start a new series where we answer your most common questions before you can even ask them. Of course, we love hearing more questions so feel free...
We all know that it is important to have your site content accessible to visitors using mobile smart-devices. However, some web-sites and online services seem to overlook the importance of consistency in the quality of their web experience across devices. Here is a...
By using Google AdWords, you can pay to artificially boost your SEO success, and ultimately increase your web-traffic. However, a great AdWords campaign requires patience, tinkering, and maintenance in order to be successful. Here are some tips to ensure that your...
We recently made a switch in our responsive (mobile) development to testing our pages on multiple real devices across the pages on a website. Before now, we had been testing simply using our browser windows and emulators and occasionally an iPhone here or there to...
Here are a few words... it isn't mass media marketing. Now here's a rant: If you haven't been living under a rock (a rock without 3G coverage), you are probably aware of the power of social media marketing. Essentially, the reason social media is such a powerful...
Hello Friends, It’s been too long since my last entry, that’s the world of sales, when it’s good all you want to do is sell, not write about it. All sales jobs are not created equal. Some have crazy pressure and stress and some are a blast and are the most fun jobs...