If you haven’t incorporated mobile marketing strategies into your business' marketing, now is the time. As the use of cellphones (specifically, smartphones) continues to grow, it is increasingly important for small business owners to adopt mobile marketing practices....
Legally Build Your Brand on Pinterest
What is Pinterest? According to Techopedia.com “Pinterest is a social media website that allows users to organize and share images and videos from around the Web. Images uploaded by users are called Pins and may be organized into pinboards, which may be customized,...
Should you have a test environment?
Many of our customers run highly customized versions of WordPress and also WooCommerce (an ecommerce plugin for WordPress). As customers enjoy their sites, plugins are routinely updated with bug fixes, new functionality and other changes. Some of these plugins can...
Content Management Systems & the Need for Professional Developers
With the advancements made to content management systems (CMS's) over the past few years, we have began to notice that there has been a change in the perception of web development. In the past, the only way to modify and edit content on a website was to literally make...
How Templating Saves You Time
One of the greatest things about WordPress is its templating power. You can install several base files and then an index.php file, and the whole site will autoload content, titles, images, and meta tags in through that one template. The benefit being that you can...
Positive Review Are Great – Until You Get Caught
Reviews make a huge difference in today's world. Customers and prospects are consistently checking for reviews of products, services, and even individual service providers. You can't do a Google search for a company without seeing their average review rating. Amazon...
WordPress on Plugin Drugs
It's commonly accepted that plugins slow down your WordPress install dramatically. They add extra resources, extra database calls, and lots of extra functionality - all of which adds to your loading time and slows down your site. I've always wanted to test out exactly...
Brainstorming / Idea Generation Lair
(A.K.A. Conference Room) Albert Einstein once said, "If you always do what you always did, you will always get what you always got." An original and highly-functional website is one of the most powerful tools your company can have. So group-brainstorming is a crucial...
Consistency and your brand
Everyone knows that its important to maintain branding consistency. The logo and colors on your site, should match your shirts, business cards, etc. But what about your social media and online presences? Twitter icon updated, check. Facebook logo updated, check....
Your Qs: Do You Custom-Design Your Sites or use Themes?
We're continuing our series of answering your most common questions and today we're going to answer a very common question - do you custom design everything or use themes to build your sites and which is better? The short answer is that we custom design and code 99%...