What is your brand made of?

A brand is far more than a logo. A brand is your customer service. Your store front. Your uniforms. Your print media. The quality of your product. The marketing channels you choose. Your clients. Your attitude. Your employees. Your pricing. Your vendors. And on and on...

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Tailor your site to your visitors

It sounds simple, right? Tailor your website content and layout around what your users are looking for.  Part of this is to facilitate communication with your visitors.  This could be by direct email/newsletter, live chat or feedback systems allowing your visitors to...

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Should you build an iPhone site?

With Apple’s iPhone rapid acceleration as the phone of choice for new consumers and business professionals, its clear there’s a market for these users.  In a report dated April 2009 by Admob, iPhones are now generating 43% of all mobile web page requests, compared to...

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