A First Birthday Worth Celebrating Last year at this time, Pediatric Urgent Care of Northern Colorado was celebrating a different occasion. They were opening their doors for the first time and welcoming new patients with open arms. As the only pediatric specific...
Building a Brand that Connects
A brand is worthless if it doesn't connect with the right audiences in a relevant way. Truer today than ever before, your brand and how it connects with your audience is everything. A "brand" is so much more than a name or an icon, it is the representation of who your...
Not Feelin’ the Love with Likes?
There’s a reason why. We’ve all been there - you spend the time to write and rewrite a creative and engaging post, add a compelling photo, publish, and ta-da! Then….nothing. Remember the good ‘ole days when simply creating and publishing great content meant you would...
Teamwork Makes the Dream Work, Team Building at The Cooking Studio
Last night, the Old Town Media staff banded together in two competing teams to create a culinary masterpiece during a Team Building class at The Cooking Studio. Well, almost a culinary masterpiece. Let's just say that while none of us are quitting our day jobs to...
Email & Workplace Efficiency
In a 2012 McKinsey Global Institute study, researchers found that employees spend about 28% of their days reading and responding to emails. While useful, email is absorbing huge chunks of time that could be better spent. Email (especially in the workplace) has...
Preparing for the 2015 Holiday Season
Source: Hubspot It’s almost that time of year again… holiday season. Every year I try and put together a reminder on timelines for projects and planning for the holidays. To give you a sense of what I mean about planning: if you’re looking to build an eCommerce...
The Art of Social Media Customer Service
Long gone are the days where everyone had to dial a number to complain. Now it’s easier to get online and tweet to businesses, or write negative reviews on Facebook. Over the years, social media has become a serious change agent in the business model by providing an...
The Sad Demise of Google+
In 2011, Google set out to compete with the rapidly growing social network, Facebook. At the time, Google saw creating a hot new social network as just what they needed to reestablish their status in the tech world. They set out to make a more cohesive user identity...
Top Lessons from the Global Leadership Summit
The first week of August, I had the opportunity to attend The Global Leadership Summit, hosted at Crossroads Church in Loveland. The Summit is a worldwide conference designed for leaders from every walks of life to get better and embrace the grander vision of their...
The Rotary Club of Fort Collins Presents Miles Kailburn with Service Above Self Award
Rotary’s highest honor recognizes community members who demonstrate service above self, by volunteering their time and talents to others. The award is internationally recognized and is granted to no more than 150 recipients each year. This year, Miles of Old Town...