Did Someone Say Party?

A First Birthday Worth Celebrating Last year at this time, Pediatric Urgent Care of Northern Colorado was celebrating a different occasion. They were opening their doors for the first time and welcoming new patients with open arms. As the only pediatric specific...

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Building a Brand that Connects

A brand is worthless if it doesn't connect with the right audiences in a relevant way. Truer today than ever before, your brand and how it connects with your audience is everything. A "brand" is so much more than a name or an icon, it is the representation of who your...

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Not Feelin’ the Love with Likes?

There’s a reason why. We’ve all been there - you spend the time to write and rewrite a creative and engaging post, add a compelling photo, publish, and ta-da! Then….nothing. Remember the good ‘ole days when simply creating and publishing great content meant you would...

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Email & Workplace Efficiency

In a 2012 McKinsey Global Institute study, researchers found that employees spend about 28% of their days reading and responding to emails. While useful, email is absorbing huge chunks of time that could be better spent. Email (especially in the workplace) has...

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Preparing for the 2015 Holiday Season

Source: Hubspot It’s almost that time of year again… holiday season. Every year I try and put together a reminder on timelines for projects and planning for the holidays. To give you a sense of what I mean about planning: if you’re looking to build an eCommerce...

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The Art of Social Media Customer Service

Long gone are the days where everyone had to dial a number to complain. Now it’s easier to get online and tweet to businesses, or write negative reviews on Facebook. Over the years, social media has become a serious change agent in the business model by providing an...

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The Sad Demise of Google+

In 2011, Google set out to compete with the rapidly growing social network, Facebook. At the time, Google saw creating a hot new social network as just what they needed to reestablish their status in the tech world. They set out to make a more cohesive user identity...

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Top Lessons from the Global Leadership Summit

The first week of August, I had the opportunity to attend The Global Leadership Summit, hosted at Crossroads Church in Loveland. The Summit is a worldwide conference designed for leaders from every walks of life to get better and embrace the grander vision of their...

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