One of the greatest things about WordPress is its templating power. You can install several base files and then an index.php file, and the whole site will autoload content, titles, images, and meta tags in through that one template. The benefit being that you can...
Reviews make a huge difference in today’s world. Customers and prospects are consistently checking for reviews of products, services, and even individual service providers. You can’t do a Google search for a company without seeing their average review...
Everyone knows that its important to maintain branding consistency. The logo and colors on your site, should match your shirts, business cards, etc. But what about your social media and online presences? Twitter icon updated, check. Facebook logo updated, check....
We get a lot of great questions around here revolving around our services, our methods, and our websites. We’re going to start a new series where we answer your most common questions before you can even ask them. Of course, we love hearing more questions so feel...
There are 10 major versions of Internet explorer, 5 major versions of Firefox, 25+ major versions of Chrome and 5+ versions of Safari. That’s just desktop versions. If you get into mobile browsers the picture gets even more convoluted. The market share for each...
Imagine you want a website done and you want it to be mobile-optimized. You have two firms who want to take different routes to make the site look good on mobile – one wants to build a mobile-optimized site and the other wants to build you a responsive site....
WordPress used to be a platform almost exclusively for blogging and had little functionality beyond slinging words. It’s exactly the opposite today. Today, WordPress is one of the most customizable and flexible platforms in the world – and that’s...
Google AdWords recently pushed out an update that looks absolutely fantastic. The update makes the whole experience more clear and easier to navigate. The updated color scheme and larger navigation help make the site easier to swallow and easier to find what...
Navigability: capable of being steered or guided… The navigability of your site is essential to your conversion rate. If customers can’t find your product, they can’t buy it. If it takes too many clicks to get to your product, they won’t buy...
If your like most website owners/operators, you could use some more traffic. Not just any traffic, relevant traffic from potential customers or users. One easy way to do this is to participate in forums on other websites that are relevant to your industry. When...