Public Relations
Build Credibility That Drives Trust
PR isn’t about press for the sake of press. It’s about building credibility that drives trust, shortens sales cycles, and opens doors your buyers already believe in. We help B2B firms use earned media, executive visibility, and thought leadership to show up with authority before the sales conversation even begins.
Our campaigns are fully integrated with your positioning and sales strategy. From media placements and podcasts to panels and bylines, we make sure the right people hear the right story. Then we help you use it across channels to support pipeline, reinforce your message, and build long-term trust.
Build industry authority
Boost brand credibility
Expand influence & reach
Our Public Relations (PR) Capabilities
Getting your story in front of the right audience requires strategy, consistency, and the right connections. Through our established relationships with key media outlets and industry voices, we ensure your brand gains visibility where it matters most.
Our PR campaigns are tailored to align with your business goals, ensuring your messaging is clear, compelling, and positioned to make a lasting impact on the audiences that matter most to your growth.
PR Campaigns
Earned Media Outreach & Placement
Reputation Management
Media Buying
Community Engagement & Local visibility
Media Kit Creation
Public Relations Resources
A Brand Story Exercise: OTM’s Approach to Building a StoryBrand
More than 5 million new business applications were filed in 2022, and yet 45% of new businesses fail within 5 years. With so much competition in the marketplace, it's getting harder and harder for businesses to stand out. At OTM, we leverage the StoryBrand framework...
How Customer Feedback Can Unlock Growth for Your Service-Based Business
Asking your customers for feedback seems obvious, right? HubSpot research has found that up to 42% of companies don’t survey their customers or collect feedback. Do you? If not, it’s time to start. Many service-based businesses are driven by customer relationships,...
OTM: Your Inc. Power Partner Award Winner
We won the Inc. Power Partner Award! We can’t thank our clients enough. Here’s a look at the process that won us this award.
Explore the Full Path
One growth engine, many moving parts.
Fractional CMO insight that turns data into a clear path to growth.
Explore → 02 Decision Intelligence™The AI-powered infrastructure that connects your systems, makes performance visible, and automates the work in between.
Explore →Align marketing and sales to win your highest-value accounts.
Explore → 04 HubSpot EnablementOne connected system that gives your team full visibility.
Explore → 05 Inbound MarketingContent that pulls the right-fit leads in instead of chasing them.
Explore → 06 Digital AdvertisingData-driven campaigns that reach your audience where they are.
Explore → 07 Public RelationsEarn the coverage and credibility that put your brand in front of the right audience.
Explore → 08 Branding & IdentityA cohesive brand identity that makes you instantly recognizable and memorable.
Explore → 09 Website Design & DevelopmentConversion-focused sites built to be a real growth engine.
Explore → 10 Video & PhotographyStory-driven visuals that capture attention and bring your brand to life.
Explore →