Website Design & Development

Ensure an Effective and Engaging User Experience

Website design & development is an extensive process that involves strategic planning, artistic design, and technical implementation. We know that your online presence is crucial to effectively reaching your target audience. To that end, every website project we undergo is designed and developed to appeal to your audience, achieve your business goals, and provide an effective and engaging user experience.

Increase your online presence

Engage your users

Convert more leads

Our Process



Establish Website Strategy

We start with establishing your overall website strategy, including things like your main calls to action, goals for your users when they land on your website, what content to keep, what content to remove, and what the best navigation is for your particular audience.



Content Creation

Next, we’ll fill in content gaps and update outdated information while ensuring ADA compliance and SEO.



Website Design

Then it’s onto design. This is where we’ll bring the vision of your website to life, followed by building your website into existence. We close up the process with testing, putting it out into the internet, and more testing.



Website Finalization & Delivery

From the early stages of strategy to the final test, a new website from OTM will be crafted with excellence. Skipping no minor detail, our website design and development processes will leave you with a finished product that sets your company apart.

Our Website Design & Development Capabilities

Website design & development is an exciting process – one of our team’s favorites. Each project is an opportunity to partner with our clients by capturing their brand essence, dressing it up in beautiful aesthetics, and displaying it for the world to see.

Website Strategy Creation

Content Creation & Optimization

ADA Compliance

UX Design

WordPress Development

Website Maintenance (The OTM Care Plan)

Additional Website Services & Support

Our team of designers, marketers and technologists enhance our websites through the following additional website services and support:

Website Strategy Creation

Automation Integrations

UX (User Experience) Audits & Analysis

Search Engine Optimization

Conversion Rate Optimization

Back to All Services

Work With Us

Back to All Services

Work With Us

Website Design & Development Resources

OTM Joins Elite Ranks of StoryBrand Certified Agencies Across the Nation

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Optimizing for Google: What Does Search Engine Optimization Do

One thing we’ve found to be true for all of the clients we’ve had the privilege to work with at...

Marketing Acronyms You Should Know

We get it, sometimes by trying to make things simple, we end up making it feel more complicated....

See some of our featured work

Learn More

Brittany Mathisen

2023-09-27

OTM has been a wonderful marketing partner for the last four years. We have shifted marketing plans over time and they are very open and explained all the details as we moved forward with new plans. They have done everything from help design and update offices, managed social media, planning marketing events, and many more things. The Hear for Holidays Event that we do each year is one of my favorite events that we work on together. Rachel and the whole OTM team have brought my marketing vision to life and I love everything they have done for my business. I look forward to what the future holds as we continue to work together.

Yvonne Myers

2023-07-30

I worked with Old Town Media (OTM) on a quick grant project that had a 6-week timeline. They were very thoughtful about whether they could meet the grant expectations and needs before accepting the work. The team at OTM then completed extensive research and facilitated focus groups to ensure the product they created met the needs of the end-users. They met all of the grant deadlines and far exceeded our expectations of the portal they created for us! I would not hesitate to use their services again and highly recommend them to others looking for a professional, high quality, and FUN team to work with.

Julie Dokoupil

2023-07-18

OTM is a locally owned firm that I have worked with for over 13 years. They are an amazing team of people who know and understand current marketing technology and strategies. My husband and I are starting a new business and they have helped us out even with small details to get our business going.

TunDesign

2023-06-20

I have seen a significant increase in community engagement which has helped bolster our brand presence, exceeding the expectations of the entire team. Carrie and her team provides consistent communication through slack and emails which has led to an effective and trusted partnership. Truly appreciate how hard-working, agile, and driven everyone on the team is. Thanks again for eveything your team has done for our company.

David Haase

2023-06-07

OTM has done a fantastic job bringing the Fort Collins Peach Festival back to the public! OTM is dealing with several volunteers on a committee and keeping everyone informed, best in business advice and a platform that will serve us for years. We didn't know what we needed and were presented with choices and educated about each before implementation. Kerrie and Brianna have done great work for us! Dave Haase Committee Chair Fort Collins Peach Festival

Dana Sednek

2023-03-15

Using their Path to Growth Model, OTM not only gave me a path forward, but they helped me clarify my strategy, direction, and actions for how to set and launch my business. I was able to launch quickly and I see the flywheel ahead that is necessary to accelerate customer intake and revenue building. Thrilled with the outcome!!!

Liza Adams

2023-01-13

As the Head of Marketing at Encompass Technologies, I considered Old Town Media an extension of our marketing team. OTM worked closely with us on rebranding and repositioning, multiple industry-first product launches, key industry events, and integrated demand generation campaigns while we grew our marketing team and acquired new companies. With the help of OTM, we grew our pipeline and bested industry benchmarks for Software as a Service (SaaS) sales and marketing efficiency metrics. We came to rely on OTM for tactical execution to augment our team but where they added the most value was in our rebranding strategy and market positioning efforts. OTM played an integral role in conducting research and deeply understanding our market dynamics, ideal customer profile, customer challenges, competitive landscape, products and innovation, key differentiators, vision, and mission. This was no easy feat with a highly complex ecosystem, multiple segments, wide variety of audiences, and a broad array of products. Armed with market insights, OTM helped us develop a compelling brand, an inspirational story reflecting our vision and strategy, a unique and defensible market position, and messaging that was relevant to our target audiences. I appreciated that the team was respectful and empathetic, intently curious, insightful with their observations and recommendations, and candid with their feedback. OTM set realistic expectations about deliverables/scope, level of effort, roles, timeline, and cost. The team was responsive, highly collaborative, and open to suggestions. OTM plugged our expertise and resource gaps which allowed us to break the compromise between doing good work and doing it quickly. On top of that, they were fun to work with. OTM was truly a partner of the business.

Eric Dengler

2023-01-11

Great team! Small company service. Big firm power and expertise.

zach fulton

2023-01-06

Simply put, OTM is a well oiled machine! Thanks for all you do

Website Design & Development

Ensure an Effective and Engaging User Experience

Our Process

Establish Website Strategy

Content Creation

Website Design

Website Finalization & Delivery

Our Website Design & Development Capabilities

Website Strategy Creation

Content Creation & Optimization

ADA Compliance

UX Design

WordPress Development

Website Maintenance (The OTM Care Plan)

Additional Website Services & Support

Website Strategy Creation

Automation Integrations

UX (User Experience) Audits & Analysis

Search Engine Optimization

Conversion Rate Optimization

Website Design & Development Resources

Optimizing for Google: What Does Search Engine Optimization Do

Marketing Acronyms You Should Know

Growing a business is hard
and finding the right partner matters.

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