OTM:

High Level

15 person boutique agency
Only one outcome: Change behavior

Focus primarily on High Lifetime Value

Medical
Auto/Powersports
Housing/Construction
Municipalities

Competencies/Team:

Email Marketing
Social
PPC/Paid Media
Web Design/Dev/Content
SEO
Photo
Video
Branding
Analytics/Reporting
Technologist
Graphic Design
Digital Design
Account Management
Business Analyst

Why We Chose Those Services – Journey and Funnel Alignment

Core Competency/Approach

Basic Sales Funnel

Functional Sales Funnel – Empathetically Aligned with Customer

Customer Journey – Understand The Customer Journey First Before Trying To Change It

Position Analysis
Step 1: Competitive Analysis
Step 2: Market Analysis
Step 3: Website Audit

Messaging Foundation
Step 1: Develop Messaging House and Pillar Content

Consumer Behavior
Step 1: Customer Journey
Step 2: Peak End Management

Go to Market Strategy
Step 1: Campaigns
-Stages of Funnel
Step 2: Projects
-Brand Standards